Scrolling through job listings that ask for “2 years of experience” when you are looking for jobs to gain that experience is a loop everyone is stuck in.
However, this loop can be broken even if you are a fresher. Digital marketing courses in Mumbai, like the one by Kraftshala, are one such way to build skills, gain experience by working on real projects, and land your first job, all while learning digital marketing in a few months.
In 2025, there are plenty of digital marketing job options that you can try, thanks to the growing demand. Brands are hunting for people who understand how the internet thinks, and that could be you. Roles like social media manager, SEO expert, and content strategist are exceptional career paths with real growth (and yes, real money too).
Here, we will break down exactly how to land your first digital marketing job, even if your resume is currently just your name and GPA.
Table of Contents
Build The Right Skills With A Digital Marketing Course
Before you apply for your first job, you need to understand how the industry works. A digital marketing course provides you with that framework. It teaches you all the relevant subjects such as SEO, content marketing, performance measurement, and social media management.
An online digital marketing course also allows you to implement concepts in real projects. It is crucial because employers are concerned about practical skills. They want to see that you can write a good ad copy, run a basic campaign, or read analytics reports with accuracy. They don’t want to spend time training you. They want instant results for their investment (in you).
So, if you’re serious about building a career in digital marketing, starting with a course is one of the most effective steps you can take. It will save you time and build a quality portfolio.
Create A Digital Marketing Resume That Stands Out
First impression is often the last impression. Hence, your resume should describe you perfectly and in as short a manner as possible. The design should be simple and professional (it may not be a good idea to add a lot of bright colors or make it fancy). Include a “skills” section and add all the relevant skills like SEO, Canva, Google Ads, Hubspot, etc. Avoid adding your photo to your resume as it is an outdated style.
Tips To Create A Strong Digital Marketing Resume
- Keep your resume short and one-pager with easy to read fonts
- Start with a short summary about yourself
- Add both technical and soft skills that are useful in digital marketing
- List tools you know how to use, like Canva, HubSpot, Google Ads, etc.
- Share links to your portfolio, LinkedIn profile, or any live work you have done
- Customize your resume as per the job description
Gain Practical Experience With Internships Or Freelance Projects
If you are unsure how to start a career in digital marketing with no experience, you are not alone. The best way to secure a good job is to show experience in whichever way possible. Start by doing internships (even if they are short ones) or working on freelance projects.
These projects make your resume stronger and help you learn how digital marketing job roles work. You can also start a blog or make a sample brand page to build a portfolio.
If you are finding it difficult to land internships or freelance clients, you should join a digital marketing course. Many students say Kraftshala’s MLP gives real-world assignments and even budget money to run campaigns. This helps you learn by doing and gives you strong proof of work to show employers, just like an internship would.
Utilize Networking & Job Portals
Knowing how to get a digital marketing job is not just about your skills. It also depends on who you know.
- Start by building your network on LinkedIn. Follow digital marketers and engage with their posts.
- You should also participate in communities on platforms like Discord, Telegram, or Slack. Marketers discuss trends, share job leads, and offer advice on these communities for free.
- Sites like Naukri, LinkedIn, and Indeed regularly post digital marketing job for freshers and experienced professionals. Customize your resume according to the job description and follow up when required.
- You can also reach out to alumni or industry professionals to ask for feedback on your profile or referrals. A thoughtful and short, sweet message might open up opportunities you wouldn’t find in public listings.
Customize Your Job Applications For Each Role
How to get a job in digital marketing without spending months getting viewzoned by recruiters? By customizing your job application as per the need. Instead of using one resume for 10 different job profiles, make changes to your resume so that you have one version for each of the job profiles separately.
One tip you may follow is, add a section on why ABC company should hire you in your digital marketing resume itself. This way, recruiters will acknowledge that the resume is tailored to them only and will help you get noticed faster.
Another tip is to add statistics while showing experience (or demo projects). If you write that you increased the CTR rate by 45% instead of writing that you know SEO, you have a higher chance of getting shortlisted.
Prepare For Digital Marketing Interviews
Interview rooms (or Zoom calls) are about how you explain what you know. If you want to know how to get a job in digital marketing with no experience, treat the interview as a conversation between two people instead of a question and answer round.
Moreover, avoid saying generic statements like “I know SEO.” Explain how you used on-page optimization to improve visibility for a blog or how you picked content topics based on user intent. If you were/are a part of an online digital marketing course or have worked on mock projects, talk about what you learned from mistakes and what you’d do better next time.
Some Insights To Help You
- Always research the company’s marketing strategy. Their recent Instagram campaign or email newsletter could be your opening talking point.
- Use the STAR method (Situation, Task, Action, Result) to frame your answers properly.
- Have 1-2 stories ready about campaigns you’ve observed, liked, or would have improved.
Kraftshala’s course helps learners with mock interviews and feedback from real professionals, so that you are prepared for every interview because your confidence will land you a lot more opportunities than solely skills.
Final Verdict
Getting your first digital marketing job is not as difficult as it seems. It is competitive, yes. But
Doable if you work hard. First, get a strong hold on your concepts by enrolling in a digital marketing course. Second, create a professional and simple resume that describes you well. Third, gain some experience by doing projects or internships. And fourth, stay very active in industry networks.
If you want a tried and tested structured approach, explore Kraftshala’s digital marketing course. It offers learning through real-life projects and provides placement support to help you avoid the job hunt stress and hassle.
Get started on your journey to a rewarding digital marketing career today.
